Uncategorized

Mixpanel Tip #1: Identify Web Data Collection Domains

Mixpanel Tip #1: How to Identify the Domains from Which You Collect Data This is the first episode of Mixpanel’s bite-sized tips published on DumbData. In today’s episode, specifically focusing on Mixpanel implementation on the web, I will demonstrate how to identify the domains from which you’re collecting data and explain the importance of checking […]

Mixpanel Tip #1: Identify Web Data Collection Domains Read More »

How To Connect Piwik Pro To Looker Studio & Google Sheets

Here’s a detailed guide on integrating Piwik Pro Analytics data into Looker Studio and exporting it to Google Sheets. As a marketing analytics specialist working with Piwik Pro Analytics, you will frequently build reports and dashboards using the data collected from Piwik Pro Analytics. Sometimes, you may utilize Google Spreadsheets for reporting and Looker Studio

How To Connect Piwik Pro To Looker Studio & Google Sheets Read More »

Piwik Pro Alerts Comprehensive Guide [Setup, Strategy & More]

This is a comprehensive guide to Piwik Pro’s “ALERTS,” including its purpose, where to locate it, and how to utilize its functionality. This post centres around Piwik Pro’s “Alerts,” also known as “Piwik Pro Email Alerts.” I am always thrilled to discuss this feature within any analytics tool I normally use, and this is because

Piwik Pro Alerts Comprehensive Guide [Setup, Strategy & More] Read More »

GA4 Integration with Non-Google Products: What Can Possibly Go Wrong?

This detailed guide covers how the efficiency of certain Google Analytics (GA4) Integrations with Non-Google Products use cases can be impacted, what can possibly go wrong when using them, and what to keep in mind. This article was previously titled: “GA4 Integrations: This Ain’t The Good Ol Days”, but the title was changed, and the

GA4 Integration with Non-Google Products: What Can Possibly Go Wrong? Read More »

Ads Cost data import In GA4: Likely Issues, Mistakes & Solutions

A detailed guide on some of the possible issues you might encounter or mistakes you might make when using the Google Analytics data import feature for importing advertising cost data. In this detailed guide, we will explore potential issues and common mistakes you may encounter when utilizing the Google Analytics data import feature for importing

Ads Cost data import In GA4: Likely Issues, Mistakes & Solutions Read More »

Understanding “Custom Tags” in Microsoft Clarity

A comprehensive guide to understanding the concept of “Custom Tag”, how to add them (using Google Tag Manager, Piwik Pro or hard coded), find them, and use them in Microsoft Clarity, with practical application examples included. This article will provide concise yet informative content about “Custom Tags” in Microsoft Clarity, a free digital experience optimisation

Understanding “Custom Tags” in Microsoft Clarity Read More »

How To Integrate CookieFirst And Piwik Pro

Welcome to the third and potentially final part of our series, where we delve into the integration of Piwik Pro consent manager with various Consent Management Platforms (CMPs) in cases where a native integration is not available. Today’s focus will be Piwik Pro integration with “CookieFirst”. In the initial episode, we explored the utilization of

How To Integrate CookieFirst And Piwik Pro Read More »

GA4 Audiences: How To Build Audiences Performance Report

This detailed guide will teach you how to create an audience performance report in Google Analytics (GA4). An essential feature of any analytics tool is the capability to construct audiences and segment data, and Google Analytics (GA4) incorporates this functionality. In this article, we won’t be discussing how to create or activate audiences in GA4;

GA4 Audiences: How To Build Audiences Performance Report Read More »

Before you leave, try out these free tools.
FREE GA4 AUDIT TOOL & UTM AUDIT TOOL