Jude Nwachukwu Onyejekwe

This detailed guide covers how the efficiency of certain Google Analytics (GA4) Integrations with Non-Google Products use cases can be impacted, what can possibly go wrong when using them, and what to keep in mind. This article was previously titled: “GA4 Integrations: This Ain’t The Good Ol Days”, but the title was changed, and the […]

A detailed guide on some of the possible issues you might encounter or mistakes you might make when using the Google Analytics data import feature for importing advertising cost data. In this detailed guide, we will explore potential issues and common mistakes you may encounter when utilizing the Google Analytics data import feature for importing

A comprehensive guide to understanding the concept of “Custom Tag”, how to add them (using Google Tag Manager, Piwik Pro or hard coded), find them, and use them in Microsoft Clarity, with practical application examples included. This article will provide concise yet informative content about “Custom Tags” in Microsoft Clarity, a free digital experience optimisation

Welcome to the third and potentially final part of our series, where we delve into the integration of Piwik Pro consent manager with various Consent Management Platforms (CMPs) in cases where a native integration is not available. Today’s focus will be Piwik Pro integration with “CookieFirst”. In the initial episode, we explored the utilization of

A guide on using CookieYes consent manager with Piwik Pro Welcome to the second series, where we’re covering how to integrate Piwik Pro consent manager with third-party Consent Management Platforms where a native integration doesn’t exist. In the first episode, we covered how to use the Osano consent manager as your custom consent banner with

A guide on using Osano consent manager with Piwik Pro This is our first episode on integrating a third-party consent manager tool with Piwik Pro. In this article, we will focus on Osano and explore the process of integrating it seamlessly with Piwik Pro. If you currently use Osano CMP and want to integrate it

Welcome to the second and final part of our article series on building a real-time report using Google Analytics (GA4), BigQuery, and Looker Studio. Hello, and welcome to the final part of our detailed guide. In this segment, we will discuss how to use Google BigQuery and Looker Studio to report real-time data in Google

Step-by-step guide on how to integrate 9+ session recording tools with Piwik Pro, Google Analytics (GA4), Mixpanel, Amplitude and CRM In today’s digital world, users are trying to manage their time effectively as they try to complete an action on your website, and their behaviour is becoming complex. Web analytics tools like Google Analytics (GA4),

Getting real-time or yesterday’s and today’s data in the Google Analytics 4 (GA4) user interface is nearly impossible and a pain in the ass. In today’s article, we’ll explore how Looker Studio and BigQuery can help us recreate a real-time dashboard where you can get today’s data from conversion reports, demographic, etc. I’ve wanted to

Guide: Integrating Google Consent Mode v2 with Piwik Pro Consent Manager (Or Utilizing Manual Blocking Triggers in Google Tag Manager) Step-by-Step Privacy in the measurement space isn’t just another buzzword. Instead, it’s an important consideration that can attract fines or cause a loss of customer trust if left unattended. This privacy-related article will discuss ensuring