Are you trying to see what page a visitor was on before they arrived on another specific page? Good news! You can use the referrer dimension to see data about the previous page in Google Analytics 4. Here’s what you need to know about page referrer in GA4.
Previous Page Google Analytics 4: Referrer in GA4 Read More »
Parameters are the additional pieces of data that add more context to Google Analytics 4 events. If you’re new, GA4 event parameters can be a confusing part of the Google Analytics ecosystem.
GA4 Event Parameters: A Practical Guide Read More »
Google Analytics collects the session_start event every time a new session (a new visit) begins on your site. The event is used to count total sessions. Not only can you use the session start event to keep tabs on your total site visits, but you can use the event to create segments and audiences from
GA4 Session Start Event Explained Read More »
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